author by Tim Absalikov · Published Feb. 24, 2019 · Updated May. 29, 2022
Every day, our world becomes more digital. It is extremely rare to see a medium-to-large company with no online presence. With every passing year, the number of businesses venturing into the online marketplace will only increase — and these companies will need the support of a digital marketing service.
author by Tim Absalikov · Published Nov. 20, 2021 · Updated May. 29, 2022
ada website accessibility tax credit
The Americans with Disabilities Act (ADA) demands that all websites be accessible by differently-abled people. Many websites do offer features that allow these groups of individuals to use a website easily. Thus, they end up not getting what they need. However, the ADA act directs web page owners to know the accessibility needs of their audience. However, making an ADA compliance website can be costly. This has led to businesses not ADA compliant being sued or sent demand letters. Fortunately, the recent federal code amendments state that you could get up to $5,000 ADA tax credit or ADA ta
author by Tim Absalikov · Published Oct. 15, 2021
get leads online
After starting your business, you already know the importance of having a presence online. The biggest puzzle to solve is how to collect leads online. The way you establish your marketing strategies for your business to capture leads from your website or even just to get traffic to your website. Or, better yet, something that is most important is to create a website! Should you go outside of your company for digital marketing or keeping it in-house is an important question to ask as well. Lead generation strategies through blog posts, social media, and other outlets is a must – and in this se
author by Tim Absalikov · Published Sep. 20, 2021
Hire a digital marketing agency
It goes without saying that digital marketing is the new talk of the town. The hype is justified because businesses now understand why they need to hire a full service digital marketing agency. Running a business means having a lot on your plate. You have to work on the finances, you have to provide a safe workspace to your employees and most importantly you have to manage the quality of your product/service. During such times, you can’t overlook the importance of marketing and spreading the word about your business. This is why you should hire a digital marketing agency! What A Digital
author by Tim Absalikov · Published May. 23, 2020
It is now possible to configure and automate a system that will interact with a potential customer at various stages of the sales funnel. In this way, we can fulfill our main goal - more potential customers will reach the payment. Besides, some tools stimulate customers to re-purchase. All these are different stages of the digital sales funnel, which we will talk about in this article.
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author by Tim Absalikov · Published May. 11, 2020
Perhaps you don't have a strategy for digital marketing yet. Or you have full-time staff, and you're thinking of ways to cuts costs and increase efficiency. In any case, this guide will help you make the right decision about who is best equipped to represent your brand online.
author by Tim Absalikov · Published May. 5, 2020
Here at Lasting Trend, we’re known for our passion for helping businesses generate more leads and more traffic via improving their online presence. We have successfully helped countless clients over the years utilize each and every cent of their marketing budget efficiently, and we know that the most efficient way to increase your revenues is a personalized digital marketing strategy. We love to see the small businesses we help grow!
author by Tim Absalikov · Published Apr. 21, 2020
How can businesses remain active, and which strategies work in these conditions? This poses a difficult question - every crisis exhibits unprecedented and unique characteristics. However, we can find valid patterns and apply them to marketing strategies.
author by Tim Absalikov · Published Jan. 31, 2020
As a company that works closely with different kinds of platforms, we would like to share our knowledge with people who need it. Today we are going to shed light on how to set up SEO for Shopify, what are the most common mistakes that people make, and ask our Shopify SEO experts for tips.
author by Tim Absalikov · Published Jul. 5, 2019
Marketing has traditionally been a weak spot of many tech startups but blockchain marketing doesn’t have to relive that same fate. Your successful ICO is the beginning of your blockchain marketing strategy and you should know how to do marketing for blockchain and take the value you created, throughout your token sale, through to market.
author by Tim Absalikov · Published Jun. 5, 2019
The sentence "if your business is not on the Internet, then you do not have a business" has long become a catchphrase. All successful managers understand the importance of online product promotion and the company as a whole. However, methods of promotion are constantly changing, and digital marketing is going in more and more new directions. In this article, we will examine the latest trends in e-commerce marketing and consider effective marketing strategies.
author by Tim Absalikov · Published May. 31, 2019
Many small business owners wonder: How do I get my business noticed? To stand out against the competition, your digital presence must be current, relevant, and informative so that customers can easily find you and gather the details they need to choose your company with confidence. In this article, we will talk about the most common marketing mistakes are made by small business owners and how can we improve a situation.
author by Tim Absalikov · Published May. 23, 2019
Technical SEO allows you to optimize site content so that it maximally meets the requirements of search engines such as Google and Yahoo. Although quality content itself is also important, the proper implementation of technical SEO will be the basis for further new website SEO promotion. But before we begin to understand the subtleties of online promotion, let us figure out what technical SEO is, what it’s based on and how it works.
author by Tim Absalikov · Published May. 11, 2019
Even if you receive tons of daily traffic to your website, it would not amount to anything unless the visits convert to leads or sales. This is why your website doesn’t matter if you are not partaking in digital marketing. Digital marketing tools and techniques provide business owners a competitive change when it comes to survival and business growth.
author by Tim Absalikov · Published Mar. 26, 2019
The cryptocurrency market has become decentralized, and the era of the Initial Coin Offering or ICO is rising rapidly. Operating in this industry, you need to stand out and differentiate yourself from competitors. With active promotion, your ICO chain can generate significant business. Today, we are going to tell you about the ICO marketing services and tools you can use to give your company a boost. Let’s jump into our ICO marketing checklist.
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author by Tim Absalikov · Published Aug. 15, 2018
If you pursue your goal of a website that attracts clients, you need to optimize your website for organic traffic. This process may not be easy, but it is necessary for the success of your website. This SEO basics checklist can help you understand the steps needed to launch your new website by applying correct SEO techniques.
author by Tim Absalikov · Published Feb. 12, 2018
If your business is to excel at online marketing you should first know what digital and traditional marketing are and, more importantly, how they differ from one another.
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