Affordable SEO Services For Lawyers

Boost Your Online Visibility With Our Help 

While it’s great to learn SEO on your own, it can be some time before you develop the necessary skills to support your legal niche the right way. Here are some common misguided tactics that lawyers have performed in the past:

  • Lawyers that wanted to save many by doing SEO themselves ultimately hurt more than helped their firm because of their lack of experience giving no results.
  • When lawyers looked for SEO agencies they often took the cheapest agency. This in turn hurt them because they didn’t deliver. When it comes to SEO the customer oftentimes gets the “you get what you pay for” result.

That’s why you need to realize that your firm will make more money in the long run by going with an agency that understands the legal niche such as Lasting Trend.

SEO Audits

An SEO Audit is normally the quickest and most efficient way to boost rankings and benefit your law firm. Below we cover all the different SEO audit metrics we offer:

  • Detailed & Well-Designed SEO Audit
    • Consists of an overall analysis to better find your specific website’s strengths and weaknesses to help develop an SEO strategy.
  • Technical Site Audit
    • Lists all the technical problems that are causing SEO issues.
  • Competitor Research
    • Provides a detailed report on primary competitors to help reverse engineer their SEO strategy to rank above them.
  • Comprehensive Keyword Research
    • Provide a list of currently ranked keywords and develop strategies to increase keyword rankings and rank for new keywords.
  • Content & Inbound Link Profile Audit
    • Spotting toxic and unwanted links and providing link-building techniques to get more high-profile links to your site.

By using SEO auditing services from Lasting Trend for your site you won’t be disappointed by the results.

affordable seo for attorneys

Keyword Research

Once the first audit is complete Lasting Trend will perform keyword research services. This ensures that your online firm’s presence improves which ultimately leads to more potential clients. Here are some of the ways Lasting Trend can offer keyword help:

  • Knowing the Target Audience
    • Lasting Trend will find your target audience and their specific motivations that affect their buying decisions.
  • Finding Keywords from Popular Similar Firms
    • By finding keywords that similar firms are using, Lasting Trend can incorporate them into your website to help you rank better competitively.
  • Implementing Long-Tail Keywords
    • One of the most underused techniques is implementing long-tail keywords. These are keywords that are more specific to a niche and while they don’t get as much traffic there is less competition.
  • Local Keyword Research Techniques
    • By engaging in local SEO we can get in touch with real clients from your website. This can be a benefit to the local services or products your firm provides.

By implementing the keyword research techniques from Lasting Trend you are sure to rank much more competitively among your competitors.

On-Page Optimization

Lasting Trend provides an all-in-one package for On-Page Optimization services. We believe that any amount of money you spend with us should produce the very best results to exceed the amount paid. There are 3 key strategies that we use:

  1. Researching & Reporting
    • We research every aspect of your firm to know that standards of your site to attract new potential clients. After researching we provide reports on what your On-Page SEO Optimization should look like.
  2. Competitor Analysis
    • By using competitor analysis techniques we can find your main competitors and their specific market. This helps us get the desired target keywords to help our overall strategy.
  3. Searching For Growth Points
    • After performing proper research it will help to discover potential growth points of your firm’s website. This growth strategy intends to help in attracting customers.

Lasting Trend pays attention to the smallest details to make sure all of your web pages meet the desired SEO best practices.

Content Strategy

Lasting Trends offers a unique content approach when it comes legal niche market. We provide niche research in which our marketing specialist can create detailed tasks for copywriters. Instead of using general copywriters, we use paralegals or niche professionals to write more efficient blog posts. This is to ensure that by using experienced legal niche writers they will use the most relevant legal jargon to help rank in this competitive space.

Once this is completed it will be sent to our marketing specialist to check if the text is SEO-friendly. When approved we send it to you for further review.

a clear understanding of the US market and specific industry niches
experience and expertise needed for the project
reliability and responsible handling of sensitive data
practical resources and specialized tools

For the last step, our content manager will add images, forms and publish the article so that it can start to rank competitively. This technique works well in that it goes through many checks and balances from multiple professionals to make sure we create the best content for your website.

Technical SEO

Technical SEO consists of all activities around on-site technical elements to ensure they are optimized to the highest degree to be visible on search engines. Lasting Trend provides the following technical SEO features:

  • Page Speed
    • This is a huge Google ranking factor that also affects rankings indirectly through user experience, bounce rate, and much more.
  • Crawlability & Indexability
    • Any technical SEO issues should be eliminated to ensure web crawlers can easily access your content.
  • Links
    • The stronger your website is the more likely your link-building campaigns will do well in acquiring more and higher quality backlinks.
  • Duplicate Content Issues
    • Every page on your site should be unique so as not to confuse search engines.
  • Security
    • A top priority in SEO work according to Google.
  • Structured Data
    • While not a ranking factor, it helps Google to better understand your page’s content to potentially improve your ranking.

Technical SEO can be a little confusing to a firm just starting in SEO so that’s why you can lean on Lasting Trend to help!

Link Building

Link building is the strategy of enticing other websites to link back to your targeted website. This in turn can influence search engines and how they see your website. This is often one of the hardest techniques to perform because sometimes quality content isn’t enough. Other sources have to either want to link back to you or you have to reach out to them for a backlink and this isn’t always a sure thing.

By reaching out for link-building services from Lasting Trend you will be able to have us carry out a full strategy to get you the highest quality links to your site.

Local SEO Packages to Turbo-Charge Your Business

Get in touch with us at Lasting Trend for our different Local SEO Packages to take your firm’s local traffic to the next level. Not only can we impact your local rankings, but help to increase phone calls, bookings, and website visits. We are experts in Google My Business and can help to amplify your presence on Google.

Our Process

Our process includes the following Google My Business services to better help your firm’s local SEO organic rankings:

  • Weekly Content Updates
  • Optimizing Profile Data
  • Connecting With Customers
  • Having a Dedicated Account Manager

These Google My Business services mentioned above will help your local listing get more traffic and potential clients. 

Why Trust Our Affordable SEO Services For Law Firms

You can trust our affordable SEO for attorney services because we practice a multi-step approach to ensure the long-term success of marketing campaigns for your company. We break this down into month-by-month stages:

  • Month 1
    • Site Analysis
    • Finding low-hanging fruits for an SEO boost.
    • Niche Research
    • Competitive Analysis
    • Developing a brainstorming & strategy approval for the next 12 months.
  • Month 2
    • Making a traffic growth strategy that includes a content plan, link building, and technical SEO.
    • Developing a reporting system with proper analytics setup.
  • Months 3-6
    • Implementing more customer growth tactics.
    • Blogging
    • Webmaster outreach
    • Search and social ads if needed.
    • Revisiting initial strategy to make any corrections.
  • Months 6-12
    • Sales are starting to improve from your investments.
    • Landing page conversion rates are improving.
    • Newsletter Emails
    • Optimizing the sales funnel process.
    • Reviewing the marketing strategy and development for the following 12 months.

Our lined-out steps make it completely transparent what you can expect from our SEO services.

What Makes Us The Most Affordable SEO for Lawyers Company?

Recent SEO Case Studies

The case study from the law office of Yuriy Moshes brings the issues of them not pulling in leads from their website; even though they had a stellar reputation in the industry. By making our number one goal to make the phone ring as much as possible we were able to increase their clients to acquiring 10 more each day. They were also able to see the results of our hard-earned by the 6-month mark and broke even after 9 months.

Our SEO Services Pricing Plans

SEO Service

Smaller Websites With 1-5 Services
  • Technical & Mobile SEO Checkup
  • On-site SEO
  • Niche Keyword Research
  • 4 Content Scripts
  • Basic Link Building
  • Keyword Position Report

360° Marketing

Websites With 6-30 Services or E-commerce
  • Everything from Starter Plan +
  • UX, UI Design
  • Advanced Link building
  • Local SEO
  • Email Marketing
  • Social Media or PPC Management

Enterprise SEO

from $10,000
Multi-site Projects or Large E-commerce
  • Everything from 360 SEO Plan+
  • Sales Funnels
  • Satellite Website Networks
  • Multi-Channel Paid Ads

What Our Clients Say About Us

Testimonials and Reviews


01 / 04


Do I Need To Hire Someone To Do SEO For Me?

Determining if you need to hire someone for SEO depends greatly on what industry you’re in. This will determine your competition level and how difficult it will be to rank well organically. The lawyer industry can be especially competitive for SEO, that’s why Lasting Trend specializes in the Law SEO niche to help companies just like you.

What Affordable SEO Services For Lawyers Do You Offer?

With our affordable SEO Services for lawyers, you get content marketing, link building, and technical SEO to manage all aspects of your firm’s online presence.

How Much Do SEO Services For Law Firms Cost?

For SEO services you are expected to pay roughly $60,000/year with Lasting Trend. This is 4.5 times cheaper than an in-house team which includes a marketing director, senior SEO, content writer, and junior designer which on average make $275,000/year combined. So while $60,000 may seem like a lot, for the grand scheme of things it is the most affordable law firm SEO service that money can buy.

Get Affordable SEO Services For Attorneys

When you have effective content on your website it should bring you money, not headaches. All too often companies keep wasting their time and money trying to save pennies when they could be making dollars by hiring an SEO agency. Stop babysitting your website and check out Lasting Trend who provides affordable SEO for attorneys. Our marketing specializes in the lawyer industry niche is directed at working closely with your firm and getting results. 

Contact us to see how we can help take your company to the next level.

Lasting Trend